Why Hearts' Landmark Title Tilt Isn't as a Shock.

HEARTS ON FIRE

Maybe the only unexpected aspect of Heart of Midlothian's victory over the Glasgow giants in the Scottish top flight was just how surprised people seemed when reports of the outcome and its impact for the summit of the table emerged. While this convincing victory at Tynecastle, which puts the Jambos top of the table and a significant margin ahead of their rivals, was seismic in scale, nobody who has been tracking the progress of both squad this season will have been in the least astonished by the result.

Over the past four decades, the dominance of two Glasgow clubs of the Old Firm have divided the Scottish league between them, reducing the beautiful game to almost a punchline in the process. Nine games into the present campaign it has become apparent that Hearts – who count celebrated snooker player, Olympic champion and Ken Stott among their famous supporters – might just be prepared to strike while the Old Firm influence is freezing cold.

CELTIC'S SLUMP

While a lot of the focus in Scotland has been on the absolute bin-fire being endured by Rangers, the full-spectrum nightmare of the circumstances at Ibrox has resulted in that the title holders' slightly less terminal decay has been allowed to fester unnoticed. The defending title winners have so far lost a considerable number from nine league games this term under their manager. The team's boss has developed the distant look of a man who can't stop checking his Google calendar to see how many days are left until his contract ends, and awoke this day to learn the number is over two hundred.

"No one has put in more effort in all my time at the club," he informed the media following the loss, after they had doubted his desire for anything resembling a championship battle. "So the motivation is there to attempt to flip the standards that we're at. Everything is under control, it's still so early."

NEW CHALLENGER

Given the horrific start to the campaign being endured by the other Glasgow side, Rodgers and his men could typically be expected to escape scrutiny for their own inability to roar out of the traps, but this year an Edinburgh disruptor has entered the fray. In spite of being forced to function with a budget that is not just a small portion of their rivals' as a comparative budgetary baw-hair, the Tynecastle outfit have added the investment and knowledge of Tony Bloom to the SPL mix. In addition to putting in ten million pounds during the summer, the Brighton owner has provided the club exclusive use of his highly confidential data-driven proprietary scouting player identification system.

In an Irish defender, a Greek talent and Cláudio Braga it has allowed them to unearth hidden talents from an English lower-league side, the Slovakian top flight and the Norwegian second tier, among other exotic footballing outposts, for the total price of a modest car. Seen at Tynecastle on Sunday wearing a Hearts scarf, the notoriously astute professional gambler could be observed cheering each score with the gusto of a man who had almost certainly noticed the oddsmakers had greatly underestimated his side's chances of beating the struggling title holders, and filled his boots accordingly.

COACH'S REACTION

"In my opinion it's a message-sending victory," said the facial-haired team manager the head coach after his team's latest success, their eighth win in nine league matches. "It might be for those on the periphery. It might change opinions. It might validate views that there's a tightrope. But we must be realistic, we are delighted with what the lads have provided us. Technically, we look in a strong position, and certainly physically we look in a good place, so long may that continue. Of course, this is not a situation that the team is accustomed to being in." No, Derek, it is not. But the wonderful, data-driven reality is that for the first time in many years, Scottish football might genuinely have a title race that somebody besides Celtic or Rangers can win.

Elizabeth Davenport
Elizabeth Davenport

Elena Visser is a digital marketing strategist and tech enthusiast with over a decade of experience helping brands grow online.